Jun
17

Effective Business Writing: Letters, Reports, Memos and Emails the B and C of the ABC Method, Brevity and Clarity

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to continue Effective Business Writing… b) Brevity As with speaking one of the quickest ways to lose your audience ti to circle around the topic or by indulging in the proverbial ‘beating-about-the-bush’. There is an old sales letter adage that if you don’t capture your audiences attention in the first ten words you have lost… Continue reading »

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Jun
17

Effective Business Writing: Letters, Reports, Memos and Emails – Overview and Accuracy

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Effective business writing skills in my experience are still one of the most difficult competencies for young employees to master. Here are a few rules that may help. Rule 1. Write like a journalist, or as some call it the A:B:C way Obviously good journalists are experts at getting their message across so the skills… Continue reading »

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