May
18

Being Professional: Tips on Writing Better Business English

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It constantly amazes me that so-called professional writers use such poor English in their written communication. Now none of us are perfect however a few simple rules can at least help us look and hopefully become, a little more proficient in the way we communicate. Tip one: When you use “and” in a sentence don’t… Continue reading »

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Jun
17

Effective Business Writing: Letters, Reports, Memos and Emails the B and C of the ABC Method, Brevity and Clarity

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to continue Effective Business Writing… b) Brevity As with speaking one of the quickest ways to lose your audience ti to circle around the topic or by indulging in the proverbial ‘beating-about-the-bush’. There is an old sales letter adage that if you don’t capture your audiences attention in the first ten words you have lost… Continue reading »

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Nov
23

BEWARE OF THE SPIN DOCTORS

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WHAT ARE SPIN-DOCTORS AND WHAT IS SPIN? Spin-Doctor is a term that has spread from US politics. Spin-doctors are similar to (and as some complain often confused with) ‘REAL’ public relations or public affairs individuals. Professional Spin-Doctors are used to create ‘spin’ for everything from charities, entertainers, sports people, businesses and politicians. Spin is usually… Continue reading »

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Oct
08

Blogging for Profit Tool – Pyrabang

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To view video, you may need to either turn off your Java Script blocker or update your Adobe Flash… or you can just listen… it will be a couple of minutes that are very worthwhile if you are a blogger or article writer . To view video, either turn off your Java Script blocker or… Continue reading »

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